SUPPORT: Dare L.A. to Dream Big Again

Posted on: January 17th, 2013

Help fund an exhibition of a collection of projects that would have reshaped L.A. but never made it past the drawing board.

Never Built: Los Angeles will explore unrealized visionary works that had the potential to reshape the city at the A+D Museum this summer. Check out the Kickstarter from curators Sam Lubell and Greg Goldin for more information.

Join LAC founder Peter Kiefer for a preview and conversation about the “what if” Los Angeles with Sam Lubell and Greg Goldin this upcoming Tuesday at 7pm at Soho House West Hollywood. Space is limited; RSVP to celebrate@foryourart.com for your opportunity to attend.

“The exhibition will include buildings from legends like Frank Lloyd Wright, John Lautner, Rudolph Schindler, Frank Gehry and Thom Mayne, as well as master plans, parks, amusements parks and even transportation proposals like subways, monorails, and aerial transport. All could have transformed both the physical reality and the collective perception of the city. The fascinating stories and mesmerizing images surrounding these projects shed light on a reluctant city whose institutions and infrastructure have often undermined inventive, challenging urban schemes from some of the world’s greatest architects, engineers and planners. Never Built sets the stage for a renewed interest in visionary projects in Los Angeles and dares the city to dream again.” -Never Built Kickstarter Campaign

“If we reach our $40,00 goal we will be able to put on a show that introduces visitors to a history of Los Angeles that they never knew existed.” -Sam Lubell in Forbes

“Part history, part ‘Tomorrow Land,’ the vision for the exhibit came about two years ago when the Getty Institute donated models of defunct projects it had little use for. Lubell and his team saw the models as something else — projects of extraordinary hope and potential that could have transformed the city’s culture had they not been rejected.” -LA Currents

“For the past two years, Lubell (California editor at The Architect’s Newspaper) and Greg Goldin (architecture critic for Los Angeles magazine) have worked with a big team of architects, engineers, historians, and researchers to gather the forgotten plans that will appear in the exhibit and the accompanying book… That hunt led them to some design gems dating back to the early 20th century.” -The Atlantic Cities

Images:
1920′s Los Angeles Subway Plan
Lloyd Wright, Civic Center Plan (Courtesy Eric Lloyd Wright/ UCLA Special Collections)